As a blogger, I am always looking for a steady stream of new ideas to talk about on my blog; especially pertaining to the music industry. If you are also a blogger, no doubt you can relate.
Not long ago, I discovered that searching Quora for specific keywords can be an effective way to uncover new ideas. On Quora, you can find real questions being asked by real people. As result, if you can answer those questions, you know that someone is going to benefit from the answers you provide.
Sure enough, searching for music-related keywords provided me with a huge supply of topics to talk about on my blog. One of the questions that really fascinated me was, “How do I increase traffic to a music blog?”
As bloggers, we all want to grow our audience. We want to know that people care about what we’re doing and that it’s worthwhile.
This certainly isn’t unique to music bloggers. No matter what topic you’re writing about, it takes a lot of time and effort to grow your readership, and if you’re not getting the kind of response you’re hoping for, it can be frustrating.
As I went to work to answer this question, first, I wrote a post with the exact tile, “How do I increase traffic to a music blog?” Then, I created an accompanying guide that can be purchased for a small fee.
I wouldn’t say that it’s an inexhaustible subject, but it’s fair to say that there are a lot of things you can do to drive traffic to your blog.
As I really started to put some thought into it, I discovered that there are basically three categories for the types of blog growth tips that are out there.
The first category is mindset. In other words, if you develop the right attitudes and thought processes going in, you can bypass a lot of the resistance that comes from fear, doubt, criticism, personal hang-ups and so on.
The second category is strategy. Strategic items may have nothing to do with increasing traffic to your blog, but are still important components to consider, because they will help you to stand out and differentiate yourself from the crowd.
The third category is tactics; things you can do right now to drive more traffic to your blog, whether it’s distributing your content to social media sites or making a YouTube video to promote your blog posts.
A lot of people are just looking for those so-called tactics, because they are connected to a result – good or bad. However, to ignore the other elements is to be short-sighted in your approach. Building your readership will probably be a longer, more difficult process than you ever imagined possible.
In due course, I decided that I wanted to cover as much ground as I possibly could on this topic of traffic generation. That’s how this guide came about.
Noting that, it’s doubtful that I have covered everything in this guide. It would be extremely difficult – if not impossible – for one person to know everything there is to know and to cover everything that has to do with traffic.
As you are likely aware, the internet is a fast-evolving animal, and there are new traffic strategies, social media sites and tools emerging all the time.
However, I wanted to do the topic as much justice as I possibly could, and I believe I have done that with this guide.
One final tip before we get into the meat of it: read between the lines. If you do, you will quickly discover that there are significantly more than 55 tips hidden within this guide.
How is driving traffic to a music blog different from any other blog? Are there special considerations worth taking note of? Is there a need to approach things differently?
In this preamble, I explore what it means to start a music blog, why it might be different from developing a blog in a different niche, and what this means for music bloggers everywhere.
Mindset is a challenging subject to cover, because everybody has their own bias towards certain philosophies and long-held beliefs. Some beliefs are beneficial, while others may be holding you back.
Even if it’s hard to articulate, I think we can all agree that mindset is a crucial subject to cover. This chapter features several mindset tips for building towards your ultimate success.
Strategy refers to your overall plan of attack. From defining your target market to finding your voice, there are many components that need to come together to create a successful blog.
In this chapter, you will discover the steps you need to take in order to flesh out your plan. If your blog is an automobile, the strategy is the fuel that keeps it running.
Tactics are specific things you can do to increase traffic to your music blog. Some of them may give you quick boosts, while others may have a long-standing effect on your traffic.
In this chapter, you will learn about the different traffic sources that you can take advantage of. However, without a well-thought-out strategy and a strong mindset, they won’t be anywhere near as effective.
I have been writing about the topic of blogging as a musician for a long time. In this section, you will find links to more resources you can sink your teeth into.
There are many important facets to blogging other than just getting traffic. If you’d like to go deeper into this topic of blogging, you will find many worthwhile tools here.
We know that there’s always room to improve upon this guide.
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